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Pay Per Click

Pay per click (PPC), also called Adclick, paid to click, cost per click, is an internet promotion representation used to drive traffic to websites, in which advertisers pay the publisher (typically a website owner) when the ad is clicked.

It is also defined as, the amount invested on getting the advertisement clicked. In regards to the search engines like Google, advertisers typically bid on keyword phrases like Adclick or paid to click relevant to their target market. . PPC Services India “display” advertisements, also known as “banner” ads, are shown on web sites or search engine results with related content that have agreed to show ads.

Our PPC strategy follows below steps:

  • 1. Google Account set up
  • 2. Keyword analysis
  • 3. New Campaign set up
  • 4. Reformation existing campaigns
  • 5. PPC Bid Management
  • 6. Running & optimizing campaigns for maximum returns
  • 7. Constructing remarketing campaigns& measuring impact
  • 8. Conversion Tracking through advanced techniques
  • 9. Targeting people based on age, gender, and location
  • 10.Targeting smart phone users with mobile-friendly ads
  • 11. Actionable Account Reviews
  • 12. Conversion Optimization & ROI metrics
  • 13. Ad Extensions and Innovations like Dynamic Keyword Insertion, Site Links, Google Product Centre 14. Integration & Remarketing
  • 15. Entrancing Ad Copy and Split Testing
  • 16. Executive Reporting

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